Case Steven Rogers Case Steven Rogers

Amanda and Kristen: Mented Cosmetics

 

The case highlights the two co-founders of a black-owned beauty startup and the unmet needs within the beauty industry, examining the entrepreneurial opportunities that come from identifying an under served market, specifically within the black community.

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Clothing Chris and Chrissie

It all begins with an idea.

This case highlights how the case protagonist considers her options on how to grow her e-commerce clothing site.

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Case Steven Rogers Case Steven Rogers

Ebony Magazine

 

This case highlights a privately held magazine company and decisions on what to do with the company's publications and brands.

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Case Steven Rogers Case Steven Rogers

Eve Hall: The African American Investment Fund in Milwaukee

 

This case highlights the lending options that a minority chamber of commerce considers when seeking to maximum value to their constituency, the challenges minority small business owners and entrepreneurs face, the role of non-financial institutions / community-based organizations in addressing those challenges, and the financial tools available to lenders and borrowers in this segment.

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Case Steven Rogers Case Steven Rogers

Jackie Taylor: The Black Ensemble Theater

 

This case highlights the decision on whether to build a new theater complex during an economic downturn as construction costs rise, or wait it out. Debt is unappealing, but a new facility is essential to the company's future.

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Case Steven Rogers Case Steven Rogers

Rev. Georgiette Morgan-Thomas & The American Hat Factory

 

This case highlights how to identify cost management strategies that allow a small business to grow out of potential bankruptcy and into quarter-over-quarter profitability while competing in an increasingly competitive business environment but also [a company] that holds a value on its ethics, quality of product and its loyal management of employees.

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